Frankie Dettori has continued his Group One spree, steering Advertise to vicotry in the Prix Maurice de Gheest at Deauville.

Winner of the Commonwealth Cup at Royal Ascot last month, the colt was last seen filling the runner-up spot behind the Aidan O'Brien-trained Ten Sovereigns in the July Cup at Newmarket three weeks ago.

With the all-conquering Italian on his back once more, Advertise was the 15-8 favourite to get back on the winning trail in France and travelled strongly for much of the six-and-a-half-furlongs(1100m).

Martyn Meade's stable star hit the front inside the final furlong and while the Kevin Ryan-trained Brando finished strongly in the middle of the track, Advertise clung on grimly to continue Dettori's incredible run of Group One success this season.

“I'm absolutely over the moon. We were quite confident coming here, but you can never be over-confident as so much can go wrong,” Meade said.

“It was a slightly different race to the July Cup. There was plenty of pace on, which was a big help, and he saw it out really well.

“He's won three Group Ones now in Ireland, England and France, which is a great achievement.”

Paddy Power cut Advertise to 11-4 from 5-1 for the Sprint Cup at Haydock on September 7.

Dettori said Advertise showed his toughness when challenged.

“At the two-furlong marker I actually had to take a pull because he kind of idles a bit in front. He showed a good turn of foot and he was idling a bit, but when he felt Brando coming he took off again,” he said.

“He's a tough horse who doesn't know how to run a bad race.”